Activity trackers and wearable devices will account for nearly $25 billion dollars in global sales during 2018. While the data gleaned from wearing an activity tracker can be valuable to understanding overall health and fitness levels, the appearance leaves something to be desired.
Large digital screens are often accompanied by synthetic straps and the need to be recharged every few days. While some companies have entered into the luxury wearables industry, the marketplace has remained void of a classic, fashionable, luxury offering, until now. Michele is known for creating fun, feminine timepieces. With an established history of producing chic watches for women, the brand has made the plunge into the tech watch industry with the Michele hybrid smartwatch. When paired with the Michele connected app for iOS or Android, the analog elegance of a Michele watch takes on an entirely new form with multiple smartwatch functions. The result is a smartwatch that wears like a luxury timepiece.